This is literally an A-to-Z marketing guide that covers 26 of the tips, tricks and strategies every online marketer ought to know!
They are the “essentials” … every online business owner needs to be employing these strategies. And they are also “evergreen”, meaning they are long-lasting tactics … not some “here today, gone tomorrow” tricks.
Here’s the deal…
These are the “tried and true” strategies for everything from building your brand to profitable email marketing to product creation that smart business owners around the world turn to — so you know this stuff works.
Yep, it’s jam-packed with great info. Each of the 26 lessons in Everyday Essentials is 1500 words long (I’ll even let you sample one below) and contains only the “greatest hits” information you need with no wasted words.
What you’re getting are 26 lessons that cover the most important online marketing topics you need to succeed. Here’s a breakdown of the lessons:
A is for Amount, which shows you how to raise the average dollar amount per transaction with your customers!
B is for Branding, where you’ll discover the three quick steps to developing and building a profitable brand!
C is for Content, and you’ll find out how to use content to boost your traffic, build relationships, and bolster conversions!
D is for Design, because presentation is just as important as information – and that’s why you’ll want to check out these three keys for making a great first impression!
E is for Email, where you’ll discover how to Capture, Captivate and Convert subscribers to create a profitable list!
F is for Freelancer, where you’ll discover how to boost your profits by outsourcing common business tasks!
G is for Growth, and you’ll discover how to boost your profits using consistent steps for getting more traffic, growing your list and generating more sales!
H is for Habits, where you’ll find out the three-step “Plan-Prepare-Produce” system for getting more done in less time!
I is for Ideas, where you’ll find out how to generate, validate and implement profitable business ideas!
J is for Jump Start, which is all about jump starting your sales with coupons, contests, and case studies!
K is for Keys, where you’ll find out how Platform, Position and Perception will help you build a loyal tribe!
L is for Lead Magnet, where you’ll get a simple 3-step process for creating highly profitable lead magnets!
M is for Monetization, because there’s no point in building platforms if you’re not monetizing them. This cheat sheet shows you how!
N is for Naming Products, because your title can make or break a product’s success. And this cheat sheet gives you the three keys to creating effective names!
O is for Offer, where you’ll discover how to create a perfect, profitable offer!
P is for Product Creation, where you’ll get the three steps for creating high-quality, profitable products that your customers will love!
Q is for Quality, which is why this cheat sheet shows you how to proof, polish and package your way to a good reputation for creating high-quality content and offers!
R is for Research, because the first step to creating a new product is to make sure it’s something your audience really wants. This cheat sheet shows you how to do it!
S is for Social Media, where you’ll find out a three-step method for creating a more effective social media strategy!
T is for Targeting, because trying to appeal to everyone is a recipe for disaster. This cheat sheet shows you how to put the right offer in front of the right audience!
U is for USP, and this cheat sheet reveals the three questions you need to ask in order to create a USP that tells your prospects why they should do business with you!
V is for Video, and inside this cheat sheet you’ll find out the three keys (Function, Format, and Forward) for developing highly effective videos!
W is for Word-of-Mouth Advertising, and here you’ll discover the secrets of generating warm, responsive leads with viral marketing!
X is for X-Ray, which is all about getting inside your prospect’s head so you can create content and offers that really speak to them!
Y is for You, and here you’ll discover the What, Where and When of telling your story to build credibility, grow relationships and generate sales!
Z is for Zero, which will show you how to start from zero and build a new stream of income!
As you can see, there is a whole lot of profitable information revealed inside these 26 lessons. But maybe you’d like to “try it before you buy it”…
Now, you’re looking at these lessons with their brief descriptions and are wondering if they’re high quality. They are … but you don’t need to take my word for it. Check out this sample lesson for yourself:
One way to boost business revenue is by raising the average dollar amount generated per transaction. This means you can start making more money on every single customer who walks through your virtual door.
Here are three ways to make more money on each transaction:
Let’s take a look at each of these in more detail…
Offer Product “Levels”
If you’re currently offering a single product with bonuses, then you can repackage the offer to create levels. E.G., Silver-Level Offer and Gold-Level offer.
Check out these tips:
Gold Level.
Platinum Level.
Diamond Level.
Five-Star Level.
Elite Level.
So, now that you understand how to create these levels in general, let’s look at what types of products you can add to a package to boost the overall value. Take a look…
Now let’s look at the next method for raising the amount of money you make on each transaction…
Offer a Cross-Sell or Upsell
You can offer both cross-sells and upsells to boost your transaction amounts.
Be sure your cross-sells or upsells possess these characteristics:
When you’re offering an upsell or cross-sell, the way you frame the offer is important. Keep in mind that your prospect has already decided to purchase the main offer. As such, you don’t need to sell them on the main offer again. Instead, you only need to persuade them to purchase the cross-sell or upsell.
This also applies when it comes time to mention the price. In this case, you don’t reiterate the price of the main offer. Instead, you ask the customer if they’d like to add the upsell/cross-sell offer to their order for $X more.
You can see this in action in places like McDonalds. If you order a meal, you might be asked if you want to biggy-size the order for “just 49 cents more.”
Notice that they don’t say, “Would you like to biggy size the order to bring it up to a total of $3.56?” Again, the customer has already decided to purchase the meal, so the clerk focuses on the upsell. This is psychologically more palatable to the customer, because they’re focused on a small number (in this case, 49 cents) versus the order total.
In order to boost conversions, be sure you frame your upsells and cross-sells in the same way. E.G., “Would you like to get lifetime access to this support group for just $24.95?”
Now let’s take a look at the third method for raising the amount of money you make on each transaction…
Offer a Payment Plan
If you have a high-ticket product, then you can boost both the conversions and the amount of the overall transaction by offering a payment plan (and charging more for spreading out payments).
For example, if you have a $997 offer, you might offer three payments of $350 each. Those who choose the payment plan in this example would pay a total of $1050, so you make an extra $53 per sale.
Follow these steps and ideas:
A small boost to your per-transaction amount can add up to big profits over time.
As you can see from this excerpt, these 26 lessons are MEATY and full of useful details that you can begin putting to use immediately, and refer to over and over again.
So, the only question is: How much is Everyday Essentials? You’re going to like this…
You have two choices… purchase just for your own personal use, or purchase the private label rights (PLR). Let me explain the difference.
Would you like to SELL the cheat sheets AND the course and keep 100% of every order? This is the option for you! When you order the PLR version, you will get the cheat sheets (Digital Business A To Z) in editable .psd format for you to rebrand and sell as your own, as well as the course (Evergreen Essentials) in editable .docx format for you to rebrand and sell as your own. You will also get a mini-salesletter for each of these two products in .docx format. Simply format it to match your current site design, insert your order button, and you‘re ready to take orders! Sell just a handful of copies and you‘ll have your investment returned. Everything else is pure profit! Note: There are no refunds for PLR licensing.
WITH THIS PLR LICENSE YOU MAY SELL THE DIGITAL BUSINESS A TO Z CHEAT SHEETS TO OTHERS FOR $19.97 PER ORDER AND YOU MAY SELL THE EVERGREEN ESSENTIALS TRAINING COURSE TO OTHERS FOR $37.00 PER ORDER. YOU MAY NOT SELL PLR LICENSES TO EITHER COMPONENT.
Plus…
What else can you do with this course? Everything from selling it, giving part away, or both (best option!). Here are some ideas to get you started thinking about how to use these lessons to get more site traffic, more subscribers, and more sales…
1. Build your list by converting some or all of the content into a high-quality lead magnet.
2. Use the content as ready-made blog posts. (Best option: Share 1-2 as free blog posts and upsell the whole set.)
3. Prepare a webinar by using the content as the basis of your training. (Free webinar or paid webinar!)
4. Provide your clients with copies of the content as part of their coaching with you (or use content as curriculum for your coaching).
5. Add part or all of the content into your membership site for members to access.
6. Offer the content as a bonus or incentive to those who purchase another offer from you. (Or as an upsell or OTO.)
7. Convert the content into an email autoresponder sequence. (Hint: Give the first 3 for free and upsell the rest!)
8. Setup your own 10-week coaching class for $497 by using the content from this package as the curriculum.
9. Present any other kind of “free offer” such as slide presentation videos and infographics.
10. Develop any other kind of “paid offer” such as 10-day challenges and physical products.
About the only thing you can’t do is pass on any kind of rights to other people. This means that your subscribers, customers, and affiliates/partners may not have PLR rights, reprint / resell rights, or giveaway rights passed on to them. Nor can you pass on any kind of rights / licensing to any offer created from any portion of this content that would allow additional people to sell or give away any portion of the content contained in this package.
WITH THIS PLR LICENSE YOU MAY SELL THE CHEAT SHEETS FOR $19.97 PER ORDER AND THE COURSE FOR $37.00 PER ORDER…OVER AND OVER AGAIN! YOU MAY NOT SELL PLR TO EITHER COMPONENT.
Don’t see the big add to cart button above? Then click here.
Don’t see the big add to cart button above? Then click here.
You won’t find a better deal around! You can get all 26 of these lessons for just $37, plus all 26 cheatsheets – that’s less than $1.50 per lesson. If all this information helps you create even one extra customer for your own business, or even just add a few leads to your email subscriber list, you’ll recoup your investment fast!
Have a spectacular day!
P.S. Some of these strategies have taken other people years to master and entirely too much money flushed away trying to figure it all out via trial and error. Now you can take a major shortcut by getting a copy of Everyday Essentials and learning all the RIGHT things to do. Click the order button above to get started!